You’ve got the tech stack, the SLAs, and the expertise, so why are clients still churning, complaining, or going quiet?
The MSP market is tough in 2025, and new customer acquisition costs between 5-25 times more than customer retention, so you can’t afford to neglect your current client base. Yet many MSPs are so focused on net new logos and the day-to-day that customer experience is an afterthought. Support is reactive. Communication is inconsistent. And that “great service” promise? It’s lost somewhere in the ticket backlog.
Meanwhile, the smart MSPs? They’re turning CX into their secret growth engine, deepening client trust, driving referrals, and turning support into loyalty.
Join us for an unfiltered MSPs in Conversation session as our expert panel dives into what it really takes to deliver outstanding customer experiences and how Aussie MSPs can stand out in a sea of sameness.
Agenda
• Why today’s clients expect more than fast response times and what they really value.
• How leading MSPs empower frontline staff to drive loyalty, not just close tickets.
• Simple shifts in how (and when) you engage clients that can drastically improve retention.
• Move beyond SLAs and CSAT and focus on experience-driven KPIs that drive real impact.
• Tools, tactics, and automation that let you deliver high-touch service at scale.
• Increasing average recurring revenue by understanding your client’s business better
